沉没成本 (Sunk Cost)
⑴已經付出且不可回收的成本。
⑵在生活中，我們可以找到許多不同的例子。例如:
電影票：
你買了一張電影票，但在電影放映前你突然生病了，無法去看電影。儘管你已經支付了票價，但這筆錢是無法退還的沉沒成本。
購買衣物：
你在特價活動中買了一件衣服，但回家後發現它並不是你真正喜歡的風格。即使你不再穿它，你已經支付的金錢仍然是沉沒成本。
預訂旅行：
你預訂了一趟度假旅行，但在出發前，你的計劃改變了，無法去旅行。無論你事前支付了多少訂金或費用，這些錢都屬於沉沒成本。
⑶一些應用：
① 學會接受沉沒成本，不要為已經發生的事情感到後悔，而是專注於未來的選擇。
② 在做決策時，不要讓沉沒成本影響你的判斷。考慮當前的情況和前景，而不是過去已經付出的成本。
Sunk Cost
⑴Sunk cost refers to costs that have already been paid and cannot be recovered.
⑵When it comes to sunk costs, there are some other examples that can help understand this concept:
Movie ticket:
You bought a movie ticket but suddenly fell ill before the movie screening and couldn't go. Even though you have already paid for the ticket, the money is a sunk cost that cannot be refunded.
Clothing purchase:
You bought a piece of clothing during a sale but realized after coming home that it's not your preferred style. Even if you no longer wear it, the money you have already spent is still a sunk cost.
Travel reservation:
You booked a vacation trip but had a change of plans before the departure and couldn't go. Regardless of how much deposit or fees you paid in advance, that money falls under sunk costs.
⑶Some applications:
① Learn to accept sunk costs and avoid regretting what has already happened. Instead, focus on future choices.
② When making decisions, don't let sunk costs influence your judgment. Consider the current circumstances and prospects rather than the past costs incurred.